Waymore Sources

Waymore sources — Waymore.js and integrations — collect site and app events for segmentation and campaigns.

Waymore sources collect interaction data from your website or app and send it to Waymore servers. That data powers segmentation, personalization, and Campaign Manager workflows.

How it fits together

flowchart LR
  A[Your site or app] --> B[Waymore source]
  B --> C[Waymore servers]
  C --> D[Segments and campaigns]

Sources for collecting data

Waymore.js

Default JavaScript tracker for websites. Install the snippet, then call track() and reveal().

Official integrations

CMS and platform integrations that forward events without custom code.

Waymore.js methods

MethodPurpose
reveal()Identify a visitor and merge anonymous activity into a contact profile
track()Record page views, clicks, and custom events

Install the tracker with the default Waymore.js snippet, then use events and attributes in Segmentation.

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Related

Workspaces · Sessions · How to integrate marketing automation