Anonymous Users
Track anonymous visitors and merge up to 30 days of pre-signup activity into identified profiles.
Waymore tracks visitors before they sign up using a temporary anonymous_id. When you call waymore.reveal(), anonymous activity merges into their profile.
Anonymous tracking
Page views, clicks, and custom events tied to anonymous_id.
Reveal & merge
Up to 30 days of anonymous events attach to the profile on reveal.
Trigger rules
Merged events < 72h old can trigger campaigns; ≤ 30 days update segments.
Retention rules
| Rule | Duration | Behavior |
|---|---|---|
| Anonymous retention | 30 days | Events eligible for merge |
| Campaign triggers | 72 hours | Merged events can trigger workflows |
| Grace period | ~5 min | Same anonymous_id links briefly after reveal |
Browser example
// Anonymous tracking
wm.page();
wm.track('viewed_pricing', { plan: 'Pro' });
// Identify at signup
waymore.reveal({
email: '[email protected]',
firstname: 'Jane',
lastname: 'Doe'
});
// Events now attach to the identified profile
wm.track('checkout_started', { cartValue: 49.95 });Limitations while anonymous
- Anonymous visitors cannot trigger campaigns or enter segments
- Activity appears under the Anonymous tab in Activity Log until merged
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